Build a prospect list from your own website

To build a prospect list from your own website, enter the site on evolc.com/partners, check that the summary of what you sell is right, then work through the likely customers one group at a time. For each account you keep, open the evidence behind it, decide whether it is really a buyer and not a competitor or a partner, and save it. Export the saved accounts at the end. The tool does the first sort. Your judgement does the rest.

A prospect list, sometimes called an account list, is simply the set of companies a sales team decides to approach. This guide walks through each step on a real analysis run on 13 November 2026.

1. What the tool does with your website

The find customers page reads a few pages of the website you enter: the home page, the product or services pages, "about us" and reference pages. From them it writes a short profile: what you sell, to whom, and where. It then splits your likely buyers into a handful of customer groups and compares each group with the companies Evolc Signals tracks.

The result is four ranked lists, called lanes:

Each company gets a score from 0 to 100 and a label: Strong fit, Good fit, Possible or Long shot. The score expresses fit, not the chance that the company will buy. Where an AI review has not run yet, the card says "Fit to confirm".

2. Check what it understood before you look at the lists

Open "What we understood" first. If the summary of your offer is wrong, every list after it will be wrong too. Read three things: the products it names, the customer groups it plans to look for, and the pages it read.

If your website says little, needs JavaScript to show its text, or describes the company more broadly than you sell, add your own description or a goal in the settings, such as "distributors in Poland". The analysis then runs again with your wording ranked above the website's.

3. Work one customer group at a time

The mixed list is useful for a first look, but it puts very different buyers next to each other. An automation integrator buys a camera to build into a machine for someone else. A car parts maker buys it to run its own line. They need different messages, and often different people on your side.

Use the group filter and take one group at a time, starting with the one closest to your best existing customers. Without a country filter, companies in your home market rank first; add one if your team covers other markets. The "Changed this week" view shows only accounts with a recent signal, which is a sensible place to start when you want a reason to call.

4. Open the evidence behind every "why now"

A card can show signals: a revenue jump, a first profit, a new leader, open roles. Each one links to its source. Open it before you rely on it, and read the numbers around the headline figure.

Production Tools is a good example of why. Its profile shows revenue of €17k in 2022, €145k in 2023, €13k in 2024 and €2.0M in 2025, from accounts filed with RÚZ, Slovakia's public register of financial statements (2025 filing). A rise of more than 14,000% from a near-zero year says less than it seems. Personnel costs were €39k in 2025, so the company is still very small, and its revenue comes from integration projects, which arrive in lumps. The fair reading: a young integrator that delivered at least one large project last year. That is a reason to call, not proof of a growing budget.

Open roles deserve the same care. AUTOMATICA's two adverts on its own site are for an electrical programmer and an electrical designer. They tell you the company keeps building and wiring machines, which is consistent with buying components. They do not tell you it is shopping for 3D cameras.

5. Move competitors and channels out of the customer list

Companies close to your own market show up in several lanes, because a firm that builds what you build also sells to the people you sell to. Before saving an account, ask one question: would this company pay for our product, resell it, or replace it?

1. 01

   Pays for it

   Keep it in customers and save it.

2. 02

   Resells or builds it in for others

   It may be a channel partner. Look for it in the Partners lane and treat it as a different conversation.

3. 03

   Replaces it

   Mark it Not relevant. The lane ranks again around your choices.

For Photoneo, Production Tools sat in both the customer and competitor lanes. Its profile says it offers machine vision for inspection and quality control. An integrator that already does machine vision might buy a better 3D sensor or might use its own. That is a question for the first call, and it belongs in your notes, not in an assumption.

6. Save, export and write the first line yourself

Save the accounts you keep and add the ones you will actually work to the sales board. Download the saved list as a CSV file for your CRM, the system where your team tracks accounts and conversations. If you analysed a prospect's website rather than your own, you can send them a read-only link to their list, and Evolc counts when it is opened.

Each card suggests an opening line. For AUTOMATICA it was "Could your next robotic cell use 3D vision for picking or placement?" Treat it as a draft. Rewrite it with one fact you checked yourself, such as a reference customer on the company's website or the role it is hiring.

The lists stay live. They are ranked again against the current company data each time you open them, so a week later the "Changed this week" view will show different accounts.

You are helping me clean a prospect list. Attached is a CSV of companies
that a tool ranked as likely customers of my company.

What we sell: [one sentence]
Who buys it today: [two or three real customer types]

For each company in the file:
1. Open its website and say in one sentence what it sells.
2. Classify it as BUYER, CHANNEL (resells or builds our product into
   its own offer), COMPETITOR or UNCLEAR, with the sentence from its
   website that supports the choice.
3. If the file shows a signal (revenue change, profit, open role),
   open the source link and say whether it supports a reason to contact
   now. Note the year of any accounts.
4. Suggest one opening question that uses a fact you found, and give
   the link.

Do not guess. If a website does not say enough, write UNCLEAR.
Return a table, BUYER rows first.

The tool is good at the part that takes longest by hand: finding hundreds of small firms in the right niche, many of which a sales team would never come across. It cannot know your pricing, your past deals or which integrator already works with a competitor. Keep the list short, check each account at its source and let the first call answer the rest.

Try it now: enter your company website on evolc.com/partners, check "What we understood", then filter the likely customers to your strongest group. To watch a list of accounts you already have, use Signals.